Do you have your own blog, YouTube videos, Facebook, Twitter and Digg accounts that you'd like to compile under one roof? Are you looking for a way to create an online portfolio of all of the freelance work you do? Or a place where you can upload your CV and other personal and professional information in a creative way? Then perhaps a personal website is for you. Read More

There's no 'faking it' when it comes to the web. Until the internet came around creatives could conceptualise advertisements and have a pretty good understanding of how the final product would turn out. This is not the case for internet marketing. No, when it comes to the web marketers have to, at the very least, understand whether or not their idea will even be functional. The mechanics of the web are not an easy thing to learn. Read More

Crowdsourcing is the act of outsourcing tasks to an undefined, large group, or 'crowd', of people through an open call. Naturally the trend has become more popular as web 2.0 technologies have become more sophisticated and more social. Social bookmarking and idea competitions are two popular forms of digital crowdsourcing. Building online communities is an integral part of social media, and crowdsourcing is a primary example of working with a community. Read More

I’ve read three articles today on communications that I would like to share with you. The first two were in the Harvard Business Review – '3 Tips for Leading People Older than You', and 'Stop Mixing Business with Pleasure', and the third was on We Are Social – 'Welcome to the Age of the Customer'. Read More

When we start planning internet marketing campaigns for our clients, one of the first questions we ask is “where are you sending people who respond? What’s the Landing Page content?” This is the same whether the source is an email, paid search, banner ads or a content link. Read More