Case Studies - TileClick
Client Brief
TileClick is an online ceramic tile retailer. Their website was achieving low conversion rates and low organic rankings on Google.
Objectives
TileClick is an online ceramic tile retailer. Their website was achieving low conversion rates and low organic rankings on Google.
Objectives
- Improve the return on their Google Adwords
- Increase visibility in Google’s organic search results
- Increase website revenues
Results
The redevelopment of the product database improved Google’s ability to index pages. Within six months TileClick were achieving page one rankings for all their major keywords. Further revenue gains were achieved with a strategic approach to email marketing –email now accounts for more than 10% of the overall revenues.
The redevelopment of the product database improved Google’s ability to index pages. Within six months TileClick were achieving page one rankings for all their major keywords. Further revenue gains were achieved with a strategic approach to email marketing –email now accounts for more than 10% of the overall revenues.
- 1st Page Google positions for 10 major keywords
- 100% increase in organic traffic
- 19% Increase in conversion
- 70% Increase in revenues
" We have been working with Adaptive for over a year now, and they have painstakingly set up and looked at various forms of analytics transposing those analytics into a fresh and well designed website, combining the Google Adwords campaigns to further enhance the sites performance, improving traffic, conversions and brand awareness. "